The future of TV?

The premise of this panel is a a group of industry experts pulled together to discuss the disruptive effect of web-video, the future of content creation, and where television as we know it is headed. Notes/observations from the session:

• the web is the land of niche content, clearly niches are the land of web-based video
• the gap in today’s web-video world is a lack of cohesive, visionary content creators
• corporations are driving some content generation for their own properties (entertainment brands)

The takeaway from this session for me was that much of television as we know it isn’t changing anytime soon. The influx of semi-professional / web based content developers are typically developing content only for the web. This video has lower production value and 99% of viewers view this content on a computer. Hollywood will continue to excel at high production value, creative content for the masses that we all enjoy watching on our huge, high-definition televisions.